Leading blended Scotch whisky, Chivas Regal, has relaunched its pop-up bar concept in Manila. After a successful four-month run on Bonifacio High St, the brand had pop-up once again at Uptown Parade.
Chivas Brand Manager Mary Jane Wong said: “We want to continuously engage with our consumers while providing a unique and memorable brand experience every time; and we are just getting started! Watch out for more exciting news from Chivas Regal.”
Launching this Friday with a line-up of DJs, live shirt printing, cocktail making and freshly kegged highballs on tap. The bar, located downstairs, offers a specially curated list of refreshing whisky cocktails whilst the upstairs area houses a selfie-ready lounge area complete with its very own throne.
Chivas Brand Ambassador Owen Roberts said: “After the success of our first pop-up we couldn’t be more excited to be back and in a great new location. We’re bringing the hype to Uptown and everyone’s invited! Get down and explore your new favourite spot in BGC.”
Visitors to the Chivas pop-up can register via an app to redeem a free whisky highball and can also complete various tasks to be in with a chance to win exclusive Chivas merch. The Chivas pop-up bar will be located at Uptown Parade from October 21 until the end of January 2023. Operating hours for October are Thursday-Sunday, 6PM-11PM. Must be 18+ to attend.
Follow @chivasregalph on Instagram to keep up with all events, activities and promotions running at the bar.
Chivas Regal Opens Pop-Up Bar Concept at Uptown Parade
Source: Viral Reporters PH
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