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The LEGO Group Supports Diversity with the New LEGO® Friends Characters viral post
March 02, 2023 admin

The LEGO Group Supports Diversity with the New LEGO® Friends Characters

The LEGO Group celebrates diverse friendships in the modern world with eight new LEGO® Friends characters from different backgrounds to enable more children to feel represented during play.The brand-new universe of authentic and diverse LEGO Friends characters was a result of insights from the LEGO® Play Well Study 2022* which showed an overwhelming desire for more representation in play and more discussion on diversity. 85% of the parents believe that play and toys can have…

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